On Demand Webinar | August 2010

Finding Your Hidden Sales Pipeline: How to Use Piracy Business Intelligence to Identify and Recover Software License Revenue

Learn How You Can:

  • Identify the organizations using your software unlicensed
  • Calculate the size of your license revenue recovery opportunity
  • Prioritize your piracy lead data to recover revenue

Who Should Attend:

  • Licensing and Compliance Officers
  • General Counsel
  • Directors or VPs of Sales, Product Management, and Software Licensing
  • CTOs

Piracy is a challenge for software vendors to address because they are unsure if they have a problem, can’t measure how much revenue they are losing, or don’t know how to identify the businesses using unlicensed software. Vendors tend to find themselves in one of three phases when responding to piracy: Discovery, Reaction or Enlightenment.

Join V.i. Labs’ Victor DeMarines for this free, 30 minute webinar we will define and discuss these three phases of responses and explore the anti-piracy strategies pursued by vendors in each phase.

About the Presenter:

Victor DeMarines
VP, Products, V.i. Labs

Victor brings extensive security product management and marketing experience to V.i. Labs, where he is responsible for product strategy and direction. He is a frequent speaker and author on topics including piracy, reverse engineering and the protection of intellectual property. Victor was previously a senior product manager at RSA Security where he drove product strategy for the company's strong authentication, Smart Card, and enterprise Single Sign-On client products. Prior to RSA, Victor was the director of product management at Authentica (now EMC) where he was instrumental in defining product strategy and direction for Authentica’s enterprise rights management and secure email solutions. Before Authentica, Victor held senior product management positions at AXENT Technologies (now Symantec) and Progress Software, a global supplier of software technology and services.

On Demand Webinar

Finding Your Hidden Sales Pipeline: How to Use Piracy Business Intelligence to Identify and Recover Software License Revenue

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