Balancing Piracy Business Intelligence with Privacy Concerns
April 14, 2011
Software vendors have the right to implement technology to protect their intellectual property, but must balance it with privacy concerns.
Software vendors have the right to implement technology to protect their intellectual property, but must balance it with privacy concerns.
In this podcast, we cover the “Enlightenment” phase of ISV responses to software piracy. Once software vendors start detecting and tracking who is using their software without a license (using a piracy business intelligence approach) they have access to an impressive data set that they can analyze to make data driven decisions about their company’s specific response to piracy.
In this podcast, we cover the “Reaction” phase and discuss common responses by software vendors when they learn that their applications have been cracked and are being used unlicensed. We compare these responses to the benefits of taking a piracy business intelligence approach and look at the recent news from Avast as an example of measuring the scope of a problem to enable data-driven decisions.
Join host Dan Thompson and guest Michael Goff for the first of three podcasts that address vendor responses to software piracy. In this podcast, we cover the “Discovery” phase and discuss how software vendors can first become aware that their applications are being pirated and offer some suggestions on initial steps to better understand the scope of their problem.
Join host Dan Thompson and guest Michael Goff as they discuss the recent New York Times article, “Chasing Pirates: Inside Microsoft’s War Room” and compares and contrasts the approaches discussed there with piracy business intelligence and the approaches discussed in “Responding to Software Piracy: Enforcement Challenge or Revenue Opportunity?”
V.i. Labs hosted a license compliance panel discussion on "Best Practices for Generating, Investigating and Converting License Compliance Opportunities" featuring guest speakers from Dassault Systèmes, Sullivan & Worcester, and Software Compliance Group.
Watch this WebinarThe 2011 BSA Global Software Piracy Study claims a $63 billion global piracy problem with 57% of users admitting they pirate software, but enforcement techniques like whistle blower campaigns and take down notices can yield bad PR. Software Intelligence solutions enable vendors to shine a light on what the BSA calls the “shadow market” by [...]
Read MoreV.i. Labs’ top customers have identified more than $2.4 billion in revenue recovery opportunity since deploying CodeArmor® Intelligence; a sample of customers sharing results have reported gains of new license revenue of more than $100 million since 2011 using software intelligence data.
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