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V.i. Labs Webinar
How ISVs Supercharge Lead Generation with Software Intelligence
January 30, 2013
Sales and marketing organizations in the software industry use a wide range of tools to drive visitors, measure the quality of leads, and convert leads to customers. But the highest quality leads might already be using your products, without being a paying customer.
The challenge, of course, is identifying who is using your software and how they are using it. Join V.i. Labs’ VP of Products, Victor DeMarines, for a webinar on how to use software intelligence to uncover your most valuable leads that are ripe for conversion. You will learn:
- How one V.i. Labs customer’s inside sales organization is generating millions of dollars a year using software intelligence to uncover previously hidden channels for leads
- How to integrate software intelligence with Salesforce.com
- How to track how software downloads are actually being used once they are installed
- Best practices for lead scoring and routing
Watch now to learn how software intelligence can give you a competitive advantage in lead generation and conversion.
Who Should Watch
- VPs or Directors of Sales and Business Development
- VPs or Directors of Marketing
- VPs or Directors of Product Marketing
Presenters
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Victor DeMarines
Vice President
V.i. Laboratories, Inc.
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